Bella Bridal & Formal Wear

Sunday, December 27, 2009

What is a Trunk Show

Everyone asks us what a trunk show is and why we have them.  Well here's the scoop. 

Each manufacturer that a bridal shop carries, comes out with one or two seasons a year.  Each line may have 30+ gowns in their collections each season.  Since we actually purchase our so called, "SAMPLES", it is impossible for us to pick up every dress in the line.  Not only is it cost prohibitive, it is also space prohibitive.  Therefore, we select approximately 12 pieces per line per season.  Our selection represents a variety of styles from that line.

The manufacturers allow us to offer "Trunk Shows" periodically.  The trunk show consists of the majority of the dresses from that seasons line.  We have the show usually for one weekend only, because the show moves from one store to the next throughout the year.  It is a great opportunity for customers to see additional styles, they may not normally be able to see.

In addition to trunk shows, some manufacturers also allow us to borrow samples of gowns we normally do not carry.  For a nominal fee, we can request a sample of a dress for a short period of time, enabling our customers to view the potential dress of their dreams.

The lesson to you as a bride, is that if you do not find the dress of your dreams in our store you still have options.  Allow us to work with you and we will find a way to fulfill your dreams.  Call us to ask about details of upcoming trunk shows, including our plus size Enzoani & Blue by Enzoani "Gorgeous with Curves", January 15-17 or ":Love by Enzoani" January 8-10.

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